Dennis
Cheatham
I am a meaning maker.
It’s well-known that the endeavor of a story is to create images in the reader’s mind. And we’ve all heard that a picture is worth a thousand words. Think about that. Imagery and words are always trying to one-up the other and together, they communicate and can hold meaning. It’s the Designer/Writer’s job to take the raw parts and to make meaning of them.
Each day we are all bombarded by messages, but just how well are they communicated? A banking annual report, a billboard for root beer, a social justice web site and a package of coat hangers all vie for the same attention. When communicated well, the viewer connects with the message. When the communication fails – the products, services, company image all fail. With my roots in design and proven history writing memorable copy, I create visual narrative and word pictures every day.
How can I help you make meaning?
Experience
- Freelance Designer
2000-current - Creative Director
Irving Bible Church
2000-current - Senior Art Director
HKS Architects
2007 - Writer
Southwest Airlines
1999 - Designer
Dennard, Lacey, and Wood
1998
Education
- BFA in Design Communication
Texas Tech University
1998 - BA in English-Creative Writing
Texas Tech University
1998
